Your Company is on Social Media, Now What? Social media can help keep your company top-of-mind for current customers and attract new business. Without a full marketing department or unlimited resources for a contractor, however, all of those social sites just feel overwhelming. Picking Your Battles “It’s impossible to write every story, for every audience,
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Sales and marketing are essential to the growth of any business. Many small businesses do a good job with the sales side of that equation. They make the phone calls, send the emails, and get outside the office to make those all-important in-person contacts. That’s great, because those traditional sales methods work well. Marketing, on
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In 2015, Coca-Cola™ produced the first bottles made entirely from plants. As well, Apple™ produced a line of 100% beryllium free products. Each year, companies around the world strive to manufacture a better, more sustainable and user friendly product than their previous efforts. Tornado Industries is a leading manufacturer of sustainable cleaning equipment. Like Coca-Cola™,
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Although more than 80 percent of U.S. businesses lease equipment, according to the Small Business Administration, it remains a relatively uncommon practice in the cleaning industry. That means when it comes to choosing between buying or leasing, many facility managers and BSCs feel dazed and confused. In short, a lease allows users to make payments
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