The biggest industry trade shows may have just ended, but it’s never too early to start preparing for next year. In fact, those who have the greatest success exhibiting at an industry show are typically those who had the most advanced planning. To make the most of your investment in an exhibit hall booth, use
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As trade show season winds down, you’re probably wondering whether you really got your money’s worth from those that you attended. Trade shows can provide an enormous amount of value, but they can just as easily be a waste of time and money. Very often, the difference between the two has more to do with
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With turnover rates as high as 400% in the janitorial industry, personnel issues can be the source of massive headaches for managers. Hiring and training take time and money, plus a revolving workforce can compromise quality, safety, and reputation. Attracting and retaining the best cleaners possible starts with a sound recruitment strategy. Here are five
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It’s the end of the quarter and sales have been sluggish. Desperate to up their take-home pay, your reps start cutting prices to incentivize customers to buy more or sooner than planned. Sound familiar? A little back-and-forth on pricing is normal between salespeople and customers. When discounting goes unchecked and begins to pervade your company
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Training is an important part of any cleaning operation. Building service contractors and facility managers must ensure their workers can do their jobs effectively and safely. In an industry with high turnover, however, it’s easy to rush the process, but skimping on training will cost you down the line. A strong, standardized program of training
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A business can’t pay its bills without sales, but constantly searching for new clients is expensive and exhausting. Instead of focusing on adding new accounts to your customer base, try maximizing those you already have. When it comes to marketing, there’s no greater return on investment than getting more from existing clients. Retaining current customers
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A website is no longer optional. As janitorial buyers continue to get younger, a BSC needs an online presence to meet clients where they like to shop. More than two-third of service-based companies find leads because of their websites; if you’re not among that number it’s time to take a critical look at your website.
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Buyers of janitorial products have more choices than ever, both in what’s available to them and in where they can shop. Just two decades ago, local janitorial suppliers dominated the landscape. Today, traditional mom-and-pop distributors compete with national firms, big-box stores, and online resources like Amazon. It’s no surprise retail giants are taking an interest
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